Companies don’t always announce ahead of time what SWAG they intend to bring to a convention. However, this year Sideshow Collectibles gave both San Diego Comic Con (SDCC) and New York Comic Con (NYCC) attendees an advanced heads-up of their SWAG intentions.
For both shows, Sideshow gave-out bright, shinny, highly-desirable, gem-encrusted, Infinity Gauntlet lapel pins! And best of all, the pins were branded with the SDCC or NYCC initials.
The announcement of the giveaway included instruction on how to obtain a pin. And the pin’s limited quantities made the Sideshow Booth a popular first-stop for quite a few attendees.
At SDCC attendees just had to be among the first 500 visitors to the Sideshow booth to get a pin.
At NYCC, a bit more work was required to get the Gauntlet…
Seekers didn’t have to comb the universe like Thanos, but a pin could only be had through exchanging a card stamped with marks collected by visiting three of seven different booths on the convention floor.
The scavenger-hunt for the correct booths was actually a fun, additional component that made the NYCC Infinity Gauntlet SWAG-hunt that much more fun. Hopefully the booths involved with the hunt saw some additional sales and activity as a result of their involvement!
These pins are way too cool not to wear or display in some manner. I’d put them on my gym bag, but the way I throw that thing around, they’d surely fall off and get lost.
How/where do you display your SWAG pins? What’s some cool places to wear nerd SWAG and get appreciation? Do you have any suggestions? Let me know in the comments…