LightBox Expo (LBX) held their inaugural show recently in Pasadena. The art-focused event attracted exhibitors from different media including video games, comics and animation. It had some nice SWAG opportunities, but more importantly, LBX could be a show with great potential.
Animation, in particular, was well represented, with plenty of talent in Artists’ Alley, in addition to big studios like Sony, the people behind Spider-Man: Enter the Spider-Verse.
Some studios, like Netflix and Warner Bros, even held panels promoting upcoming projects. There were a few giveaways at the Scoob! panel including a button from the animators, Reel FX Creative Studios, and appropriate snacks.
A few other Hollywood companies also offered nice SWAG at their booths.
The Disney booth handed out posters promoting a couple of their television shows. Amphibia is an all-ages fantasy adventure about a teenage girl who is transported to a magical island, with frog people, and learns to become a hero. The Owl House is a horror-comedy set to premiere in 2020.
DreamWorks had plenty of stickers from their movies Trolls, How to Train Your Dragon and Boss Baby.
They also handed out
pins from their hit Netflix animated show, She-Ra and the Princesses of
Power.
LBX could become a very promising show if it continues to grow. There is already a significant entertainment presence on the show floor and in panel rooms. Though it may not attract “big time” actors for signings because of its art focus, LBX could serve as a place Hollywood studios can promote their animated shows and movies.
This past summer, when the DC Universe (DCU) streaming service showed-up at San Diego Comic Con (SDCC) with a Titans subscriber-appreciation poster, inexplicably the poster image gave no indication of what to expect from season two. This was a huge, missed-opportunity to get subscribers and potential subscribers excited for the debut of fan-favorite characters, Deathstroke, Superboy and Krypto. Fortunately, after wrapping-up the season one cliffhanger, the Titans season two premiere episode (dropped September 6) spent the last few minutes giving viewers a glimpse of these new faces (including Bruce Wayne, sans cape & cowl).
Titans poster given to DCU subscribers at SDCC. Nice… but no sign of season two characters.
Titans posters, comics, & pins were a big part of the DCU promotional SWAG at NYCC 2019
Hopefully, this year’s Titans SWAG at NYCC incorporates the new characters seen at the end of S2:E1, and the characters introduced later in season one: Wonder Girl and Robin (Jason Todd). DCU would do well to highlight these characters as fan favorites, capable of enticing new subscribers.
Part of the DCUTitans promotional SWAG at NYCC 2018 included an autograph signing featuring many of season one’s heroes (Robin, Raven, Starfire, Beast Boy, Hawk & Dove). And it’d be outstanding if part of the NYCC 2019, DCU Titans SWAG included an autograph signing featuring the other important characters (Wonder Girl, Jason Todd, Superboy, Krypto, Deathstroke and Bruce Wayne/Batman).
This would be an absolutely perfect companion piece to last year’s autograph poster …and an indication to subscribers that the DCU has a Long-term, well-thought-out plan for the Titans, that’s well worth the price of admission!
NYCC 2018 autograph poster for DCU Titans
New episodes of Titans, season two, drops every Friday on DCU.
As the week’s widest theatrical release, It: Chapter Two is sure to come away as the weekend box office champ.
The movie’s dominating presence in theaters is reminiscent of its huge San Diego Comic Con (SDCC) presence this past July 17-21. It: Chapter Two was all over San Diego, and as a result, the movie’s Sept. 6, release may have seemed a long-time-coming to SDCC attendees. But the time has come… and audiences are finally getting a chance to see if “It” lives up to the hype.
Part of that hype is the SWAG created to market and promote the horror flick.
With It: Chapter Two as the centerpiece of both the Wednesday taping of the Conan Show, and the Warner Brothers (WB) hosted, ScareDiego annual event, the movie was the biggest and most desired game in town during SDCC Preview Night.
At both events, Conan O’Brien hosted a Q & A featuring the movie cast, and gifted audiences with the coveted Pennywise, Conan Funko Pop!. Other than the exclusive footage shown at ScareDiego, the events were very similar. However, in addition to the Funko Pop!, The ScareDiego audience also received an enamel pin of the iconic “It” red balloons.
The Funko Pop! was highly prized, but the most exclusive It: Chapter Two SWAG at SDCC was the coveted movie cast signing!
On Thursday, the first full day of the convention, WB hosted a cast signing at their huge booth on the convention showroom floor. The signing event could only be attended by those lucky-enough to score wristbands through an online lottery, and was limited to less than 100 people.
The poster was signed by the whole, “Losers” cast, including:
Jay Ryan
Jessica Chastain
James McAvoy
Isaiah Mustafa
Bill Hader
James Ransone
Andy Bean
Andy Muschietti- Director
While the signed poster SWAG was available exclusively to attendees of the signing event, It: Chapter Two SWAG at SDCC could also be had by any & everyone walking around downtown San Diego during the five-day event. As the cover subject of the Entertainment Weekly (EW), Comic-Con Bonus Issue, the movie was front-&-center-of-attention, as street teams passed-out copies of the magazine to passers-by.
With the Conan show, ScareDiego, a cast signing, and an EW cover story, it seems the It: Chapter Two marketing and promotion teams were hellbent on making sure most, if not ALL, con-goers walked away from SDCC with an awareness of the movie’s impending release. And with SWAG as physical souvenirs of the Itpresence in San Diego, the movie hasn’t been far from the minds of SDCC attendees since late July- when the convention ended.
Now, with the movie finally in theaters, it’s difficult to tell what effect the SDCC awareness will have on box office receipts. But if the movie does well… ESPECIALLY on opening weekend, hopefully the WB marketing machine and other promotions teams will take note of, and emulate, the “It” formula…
…Just think of all the wonderful SWAG opportunities!
The evil clown Pennywise has returned to torment the grown-up members of the Losers’ Club and can be seen in theaters now!
In the 90’s, quality children’s animated programming could be found on broadcast syndicated television every weekday afternoon.
Young viewers were ready for an escape after arriving home from school. Some of the most memorable programming came from Disney Afternoon with shows like TaleSpin, Chip ‘n Dales Rescue Rangers and Gargoyles.
One favorite, DuckTales was recently relaunched in 2017 — bringing the adventures of Scrooge McDuck and company to a new generation.
The show’s second season has served as a springboard to reintroduce characters from Disney Afternoon. Already, new versions of Darkwing Duck and Don Karnage have debuted.
Then at this year’s DuckTales panel during San Diego Comic Con, it was announced even more fan favorites will be making a comeback in the third season. These include Darkwing’s Gosalyn Duck and Taurus Bulba and TaleSpin’s Kit Cloudkicker and Molly Cunningham.
Appearing from other cartoons will be the Rescue Rangers and obscure characters, Rhinokey and Butterbear from The Wuzzles. Even classic characters, Daisy Duck and Goofy plan to visit Duckburg.
Many of these announced characters (and those unannounced like Bubba the Caveduck and Gene the Genie) join the already extensive existing cast on the awesome poster given to attendees at the signing.
Talent included:
Matt Youngberg – Developer Sergio Angones – Developer Tad Stones – Creator of Darkwing Duck Kate Micucci – Webby Vanderquack Ben Schwartz – Dewey Duck Bobby Moynihan – Louie Duck Paget Brewster – Della Duck
The original art serves both as a nod to the present and a glimpse to the future of DuckTales, making the poster great promotional SWAG. Knowing that beloved characters from the past are coming next season generates excitement and nostalgia. Plus, meeting celebrities and receiving autographs is always a fun experience.
DuckTales recently returned from hiatus and the rest of the second season can be viewed weekday afternoons at 3:00 pm Disney Channel or weekday mornings at 7:00 am on Disney XD.
New York Comic Con,
one of the biggest shows in the industry, is fast approaching and the show is
an opportunity to pick up great exclusive SWAG.
Marvel will have a significant presence and the publisher recently released their panel schedule for the four-day event. As they have done before, special exclusive variants will be handed out to attendees at certain panels.
At the Spider-Man
Spectacular panel on Thursday afternoon (1:30 pm – 2:30 pm, Room 1A24), non-specified
SWAG will be available.
On Friday, at the
Marvel: Cup O’Joe panel (1:30 – 2:30 pm, Room 1A06), a yet to be announced
exclusive variant will be handed out to audience members.
There are two opportunities to pick up SWAG on Saturday. The first chance is at the Marvel Comics: Marvel Fanfare panel (2:15 pm – 3:15pm, Room 1A06), where an exclusive Absolute Carnage: Miles Morales #2 variant containing a classified image will be given to attendees.
Later, at the Marvel
Comics: X-Men panel (5:00 pm – 6:00 pm, Main Stage) people can receive a
stunning exclusive variant cover version of Powers of X #5 illustrated
by Arthur Adams.
Many of these exclusive variants handed out at panels are highly sought-after items by collectors.
This can make these panels hard to attend and require staking a claim early to guarantee a seat. Two of the three variant covers still need to be revealed but this SWAG is usually worth the effort.
All of the Marvel Panel
Programming can be viewed below.
MARVEL
ENTERTAINMENT PANELS SCHEDULE:
THURSDAY,
October 3rd
Making Comics the
Marvel Way
1:30 – 2:30 PM ET,
Room 1A24
Talent Scout Rickey
Purdin and an assortment of Mighty Marvel Guests take you behind-the-scenes and
show you how a Marvel comic book is made! Learn about every aspect of
production including writing, penciling, inking, coloring, editing, and more –
with creators on hand to offer personal insights and anecdotes. If you’re
interested in the ins-and-outs of the comic book industry, this is the one
panel you can’t miss!
Spider-Man
Spectacular: A This Week In Marvel Special Event
2:45 – 3:45 PM ET,
Room 1A24
The return of
Spider-Man 2099! The hype for Ghost-Spider, Miles Morales, Mary Jane, and more!
Join This Week in Marvel cohosts Ryan Penagos and Lorraine Cink for a deep dive
into all things Spidey with writers Saladin Ahmed, Seanan McGuire, and Leah
Williams. Hold onto your butts for news, reveals, swag, and more!
FRIDAY,
October 4th
Marvel: Cup O’Joe
1:30 – 2:30 PM ET,
Room 1A06
Join Marvel’s Chief
Creative Officer Joe Quesada and special guests as they look back across decades
of Marvel history and share their personal experiences from some of the most
defining moments in the Marvel Universe! Don’t miss this intimate
behind-the-scenes look at some of your favorite Marvel characters and
stories. PLUS – attendees of the panel will receive an exclusive variant
comic to be announced!
Marvel Games Panel
3:00 PM – 4:30 PM
ET, Madison Square Garden
Get an inside look at
the latest and greatest from Marvel Games! Attendees will
see exciting new content from Marvel’s Iron Man VR and Marvel’s
Avengers, with many unannounced surprises
and panel exclusives. Hosts Angelique Roche (Marvel’s
Voices) and Josh Saleh (Marvel’s Let’s Play) will be joined
by Bill Rosemann (VP & Creative Director, Marvel Games) and
other special guests from titles throughout the
Marvel Games family!
MARVEL COMICS: Next
Big Thing
4:00 – 5:00 PM ET,
Room 1A06
From War of the
Realms to House of X to Absolute Carnage, 2019 was jam-packed
with all-new thrilling tales – but what’s next for the Marvel Universe?
Editor-in-Chief C.B. Cebulski, Donny Cates (Absolute Carnage, Guardians of
the Galaxy), Al Ewing (Immortal Hulk, Marvel Comics #1000), and Dan
Slott (Fantastic Four, Tony Stark: Iron Man) are here to tell you! What
universe redefining events will Incoming lead to in the coming year? And – what
other senses-shattering stories loom on the horizon at the House of
Ideas? Find out in this can’t-miss panel!
Marvel’s Runaways
5:30 – 7:00 PM ET,
Madison Square Garden
Marvel’s
Runaways is headed back to Madison Square Garden with an
action-packed panel you won’t want to miss! Be the first to
experience the premiere episode of the highly-anticipated third season with the
stars and creative forces of Marvel’s Runaways. After the exclusive
screening, join Jeph Loeb, Head of Marvel Television, along with the
cast and executive producers, to discuss what’s to come in season three. All
episodes of Marvel’s Runaways season three drop on
Friday, December 13th only on Hulu.
SATURDAY,
October 5th
MARVEL COMICS:
Marvel Fanfare with C.B. Cebulski
2:15 – 3:15 PM ET,
Room 1A06
This is your chance to
meet the head of editorial at Marvel! In an exclusive and intimate panel
experience, Editor-in-Chief C.B. Cebulski, along with living legend Chris
Claremont, will talk about anything and everything involved with Marvel Comics.
Who were their favorite characters as kids – and have their favorites changed?
Who is on Chris’ dream team of X-Men? Ask these questions and more in the
Q&A! Plus – attendees will receive an exclusive Absolute Carnage: Miles
Morales #2 cover featuring a CLASSIFIED image that you won’t be able to get
anywhere else!
Marvel’s Hero
Project
3:30 – 4:30 PM ET,
Room 1A06
In life, it doesn’t
take wearing a suit of iron, carrying a mythical hammer or swinging from spider
webs to be a real hero. Sometimes the person who can make a positive difference
in the world is the person who simply sees a problem and has the passion to
find a creative solution. Come experience, for the first time ever at NYCC, Marvel’s
Hero Project – an inspiring, brand-new, unscripted series that reveals the
remarkable, positive change several young, real life heroes are making in their
own communities. Join some of the creative team behind this series for a
world premiere screening of the first episode along with a special Q&A that
you won’t want to miss! Marvel’s Hero Project will premiere with the
launch of the new streaming service Disney+ on November 12, 2019.
MARVEL COMICS: X-Men
– Dawn of X
5:00 – 6:00 PM ET,
Main Stage
The Dawn of X is about
to break! Join Editor-in-Chief C.B. Cebulski, Senior Editor Jordan White, and
merry mutants Ed Brisson (New Mutants), Tini Howard (Excalibur),
and Benjamin Percy (X-Force) on NYCC’s Main Stage in a discussion about
the revolutionary new status quo for the X-Men. Plus – be the first to hear
exciting new announcements for the Children of the Atom! Stay until the end of
the panel to receive an exclusive variant cover version of Powers of X #5,
featuring a stunning Dawn of X-inspired image by Arthur Adams!
SUNDAY,
October 6th
Women of Marvel
(Including the World Premiere Screening of Marvel Rising: Operation Shuri)
12:15 – 1:45 PM ET,
Room 1A06
From comics to
games, animation and more, the Women of Marvel assemble to
celebrate nerddom and all the women who help make it great! Join the
conversation as some of the best talent in the industry discuss the
creative process, being a woman in entertainment, and what they’ve got planned
next.
Then stick around for
the world premiere of “Marvel Rising: Operation Shuri”!
At New York Comic Con (NYCC) this past October, Deadly Class got a big promotional push from the SYFY Network.
SYFY made sure everyone knew about Deadly Class at NYCC!
This promotional push included a pretty nifty-looking t-shirt with fan-created art, depicting comic book incarnations of the Deadly Class main characters.
Awesome Deadly Class t-shirt SWAG- Front View.
NYCCAttendees had to endure a long line, in the middle of the day, to get a t-shirt. But for fans of the comic book, it was totally worth the wait!
And now… with the SYFYTV show creating a slew of new Deadly Class fans, I wonder how many NYCCAttendees are kicking themselves for not taking the time to snag this awesome t-shirt SWAG?
When Unbreakable was released, the movie had much to live up to… Fortunately, M Night Shyamalan’s sophomore effort turned out to be as good as his first film- The Sixth Sense. Comic book collectors especially, could completely appreciate and enjoy Unbreakable’s real-world, very serious take on the absurdity of humans with super abilities and powers.
There had been rumors that Unbreakable was part of a trilogy, but after YEARS without a sequel, most fans were completely taken by surprise when Split revealed itself as the next installment in the Unbreakable universe.
Glass movie, comic book store set recreated on the floor of NYCC.
Now, almost 20 years later, Glass brings things full-circle!
To hype the long awaited film, this past October UniversalPictures set up an immersive activation on the floor of New York Comic Con(NYCC)- inviting attendees to enter the world of comic books, heroes and villains.
Missed opportunity: Copies of The Whisperman Comic as promotional SWAG
NYCC Attendees were encouraged to browse the shelves of a mock comic book store and marvel at the centerpiece comic book encased behind glass. From the plexiglass encasement, only the cover of the comic book- titled The Wisperman– could be seen. But it’s a safe bet its the same comic of which the interior pages are briefly shown in the Glass television trailer.
Glass theatrical poster
The Glass marketing team didn’t take advantage of the PERFECT opportunity to promote the movie by creating and distributing real-world copies of the comic to NYCC attendees as awesome SWAG items… But a fortunate few visitors to the Glass booth activation did walk away with a much more personal souvenir of his/her visit.
Visitors willing to endure the wait were invited to make an appointment to participate in a mock psychiatric session/evaluation, similar to the therapy session seen in the Glass trailer.
Participants walked away with an uniquely personalized version of the Glass theatrical poster.
After being led to a back room of the comic book shop, taking a picture, and answering questions to determine one’s predisposition as hero or villain, participants walked away with an uniquely personalized mini-poster of his/her image on the Glass theatrical poster.
With a booth recreation of the comic book store set from Unbreakable and Glass, and a fun, scene re-enacting, interactive component, the Glass activation at NYCC was extremely successful at drawing participants into the fictional, Unbreakable/Split/Glass Universe. And best of all, the experience culminated with a satisfying, personalized SWAG item that almost guaranteed the recipients’ support at the box office on opening weekend!
At large pop culture conventions, it’s a given that you’re gonna spend a bit of time waiting in line. As a result, having something to read can be a godsend.
I love seeing comic books adapted into other media (especially live-action tv or movies). It’s fun and interesting to compare the page to the screen.
…So when I noticed Deadly Class Vol. 1: Reagan Youth available on ComiXology Unlimited, I decided it would be a good book to help pass my “SDCC line-time”.
Signed copy of Deadly Class issue #1, provided to attendees of the SDCC Autograph Signing.
Needless to say, by the end of the first day of SDCC, I’d become a huge fan of Deadly Class, and couldn’t wait for the panel and signing! But as is often the case at SDCC, a schedule conflict got in-the-way, and prevented me from attending the panel. However, I WAS fortunate to obtain a wristband to attend the signing!
At the Image Comics booth, wristband holders were provided a nice, live-action cover variant of Deadly Class issue 1 as an item to be signed. The comic book is a nice change from the typical poster that is usually given at cast signings. And from a marketing perspective, its a great promotional tool to entice those who are interested in the tv show to “delve-deeper” into the source material.
Cast members and creatives on-hand for the event included:
Rick Remender- creator /writer
Wes Craig-creator/artist
Miles Orion Feldsott- showrunner
Mick Betancourt- showrunner
Benjamin Wadsworth- Marcus
Benedict Wong- Master Lin
Lana Condor- Saya Kuroki
María Gabriela De Faría- Maria Salazar
Luke Tennie- Willie Lewis
Writer Rick Remender and Artist Wes Craig couldn’t have seemed more proud, as they signed alongside the actors cast to bring their creations to life!
Benedict Wong and Benjamin Wadsworth signing at the SDCC Image Comics Booth.
Thanks to Dr Strange and Infinity War, Actor Benedict Wong was the most well-known talent at the autograph table. Wong was very nice and gracious when signing, but his lesser-known, young costars seemed downright ecstatic and very happy to be at SDCCas part of the Deadly Class cast!
Lana Condor and María Gabriela De Faría signing at the SDCC Image Comics Booth.
Actors Lana Condor & Luke Tennie were especially engaging and helped make for a fun signing event.
The first episode of Deadly Class dropped on YouTube in late December. Those who have already caught the episode know SYFYappears to have a hit on their hands!
The show can now be seen on the SYFYwebsite, and begins its run on the cable network on January 16.
If subsequent episodes are as good as the first episode, you’d be doing yourself a disservice if you didn’t give the show a try!
*Heads-up… Deadly Class Vol. 1: Reagan Youth is still currently available as part of the ComiXology Unlimited subscription service!
Not since Christopher Nolan’s Batman Trilogy have I left the theater so satisfied after watching a DCUniversemotion picture! Aquamanis a fun, visual spectacle that delivered exactly what’s promised! And after seeing the King of Atlantis defeat the weekend box office, I couldn’t help but reminisce about one of my favorite San Diego Comic Con (SDCC) SWAG events of 2018.
Every year at SDCC there’s a signing that’s considered the “Holy Grail” of all signings.
In 2018, there were two such signing events.
With creative talent full of big name stars, and high anticipation for the upcoming movies, Aquamanand Fantastic Beasts: The Crimes of Grindelwald were fighting for first place in the hearts of autograph seekers.
SWAGCollector family member with Eddie Redmayne of Fantastic Beasts: The Crimes of Grindelwald
The SWAGCollector family had a nice close-encounter with the Fantastic Beast cast but unfortunately didn’t get to attend the autograph signing.
However, we were lucky to be able to attend the amazing Aquamanautograph signing at the DCbooth!
Aquaman, SDCC Autographed Poster
Included in the signing was:
Director James Wan Jason Momoa- Aquaman Nicole Kidman- Atlanna Amber Heard- Mera Patrick Wilson- Ocean Master Yahya Abdul-Mateen II- Black Manta
The talent assembled were all gracious, but Nicole Kidman and James Wan were standouts for being especially friendly…
When I mentioned to Nicole that my son was a huge fan (after falling for Satine from Moulin Rouge), but couldn’t get into the signing, she asked, “Where is he?” I pointed to my son standing in the crowd behind her. The wonderful Nicole Kidman then abruptly stood, turned, and vigorously waived and blew a kiss directly to him!
…Such a sweetheart!
Director James Wan at the SDCC ScareDiego panel
James Wan was also fun to talk to, as we had a brief exchange about the “Scare Diego” panel/offsite held during preview night of SDCC.
The autographed poster that resulted from the signing is an amazing piece of SWAG! …And if that wasn’t enough, DC also provided autograph wristband holders with a second poster and a SDCCExclusive t-shirt!
Aquaman t-shirt, FrontAquaman t-shirt, Back
After such an amazing autograph signing experience, it’s great to hear all the positive word-of-mouth Aquaman, the movie, is getting from fans and press. The SWAGCollector family had been eagerly awaiting the December 21 release of Aquaman. And fortunately, the movie was well worth the wait!
If you haven’t seen Aquamanyet… What are you waiting for?!?!
…Hurry and get to the theater before the holidays are over!
The SWAG promoting DC Entertainment’s new online content service, DC Universe (DCU) was a highlight of New York Comic Con (NYCC)! With the Titans premiere, booth SWAG, and the surprise panel giveaway, it was truly an embarrassment of riches. …And it all culminated with the awesome Titans cast and creatives signing!
Titans poster! Signed by cast of heroes appearing in episodes one and two!
The entire cast of six superheroes from the first two Titans episodes, plus two of the behind-the-scenes creatives, participated in the signing.
This included:
Brenton Thwaites- Robin Teagan Croft- Raven Ryan Potter- Beast Boy Anna Diop- Starfire Alan Ritchson- Hawk Minka Kelly- Dove Akiva Goldsman- Director/ Executive Producer/ Writer Greg Walker- Producer/ Writer
Titans cast assembled for signing at NYCC, DC Entertainment Booth.
The interaction with the stars of Titans was great, but for me, it was especially nice having the behind-the-scenes creatives at the signing.
Let me explain… The Titans trailer that came out of San Diego Comic Con (SDCC) was so off-putting, that I had very low expectations for the series. When I saw the first two episodes at the NYCC premiere, I was relieved it was so well done, but I was still perplexed as to why Robin- Dick Grayson, was acting so out-of-character (based on years of comic book history).
Since when has Dick been so angsts-y and grim? He’s not Damion, for God’s sake!
During the Titans screening, Producers Akiva Goldsman and Greg Walker provide insight into Robin’s character development.
Fortunately, with the creatives available at the signing, I was able to ask what the heck they were doing to my favorite boy-wonder, and why the show seemed a bit unnecessarily violent and grim.
Both Goldsman and Walker graciously listened then assured me that everything was very much “calculated”, and in service to Dick Grayson’s character-arc. It still bothered me but, with the assurance of the producers, the infamous, cringe-worth “F-Batman” scene from the SDCC trailer didn’t play quite as bad when watched in-context with the actual scene in episode one. And because the more gratuitous violence has toned down since the first episodes, Titans has been a thrill to watch.
If you’re not watching Titans, do yourself a favor… Get DCU, and check it out!
As the series heads into the final episode of season one, we still don’t have a reason for Dick Grayson’s seeming contempt for Batman, but it’s clear that it’s all leading to his transformation from Robin to Nightwing… Hopefully, once the transformation is complete, Dick Grayson will lighten-up as Nightwing, and his new attitude will have a trickle-down effect on his teammates.
I’m ready for this group to start having fun!
I Can’t wait for season two! And I look forward to a SDCC and/or NYCC signing including Conor Leslie- Donna Troy and Curran Walters- Robin/Jason Todd!
Part of that hype is the SWAG created to market and promote the horror flick.
The Funko Pop! was highly prized, but the most exclusive It: Chapter Two SWAG at SDCC was the coveted movie cast signing!
The poster was signed by the whole, “Losers” cast, including:
With the Conan show, ScareDiego, a cast signing, and an EW cover story, it seems the It: Chapter Two marketing and promotion teams were hellbent on making sure most, if not ALL, con-goers walked away from SDCC with an awareness of the movie’s impending release. And with SWAG as physical souvenirs of the It presence in San Diego, the movie hasn’t been far from the minds of SDCC attendees since late July- when the convention ended.
